Established in 2015, the CIIF is a professional body for qualified practitioners in the Islamic finance industry. Its primary mandate is to set standards for professional education and qualifications in Islamic finance for its members, and to regulate its members through the Code of Ethics and Standards of Professional Conduct.
The CIIF is also mandated to spur the professionalisation of the Islamic finance industry by collaborating with industry associations, regulators, government agencies, education and training providers, and other relevant stakeholders through its professional qualifications and certifications, continuing professional education, and other relevant activities and initiatives.
JCPR was engaged in December 2020 and within a month has managed to garner PR value worth RM1.9m for CIIF, mostly from TV appearances in high profile news and financial programmes.
JCPR has organised several sessions of talks, both physical and virtual called Trigger Thoughts. Featuring guests from various backgrounds, Trigger Thoughts has garnered a steady number of audience who tuned in to listen to their favourite personalities recount stories of their childhood, career and personal experiences. When Malaysia went into lockdown in 2020, Trigger Thoughts goes full-on virtual using IG Live as its platform […]
JCPR has helped Trophy Knives with their PR for almost two years. What started as a passion project and a love for the punk scene, has turned into a great relationship between the band and the agency.